En recrutement, la méthode du candidat persona s'inspire directement du marketing pour cibler précisément les talents qui partagent vos valeurs et correspondent à vos attentes.
Le persona candidat est la représentation fictive de votre candidat idéal. Définir un persona candidat par poste recherché, vous permettra d'être plus pertinent dans vos démarches de recrutement. Vous saurez où et comment l'adresser, et minimiserez ainsi les erreurs de recrutement.
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